4 Factors That Influence Brand Selection Among Homeowners

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Today’s homeowners make smarter choices when choosing their roofing shingles. According to Builder Magazine’s 2016 Builder Brand Use Study, price is not the top of their considerations, meaning they are less swayed by low prices and tend to choose quality roofing.

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These factors, however, influence homeowner roofing choices.

  1. Product performance – A roof replacement is a big investment, so it’s only logical for homeowners to choose roofing materials that last. This need for long-lasting materials is why DryTech Roofing LLC works hard for our designation as a GAF Master Elite™ contractor: so we can make the best-performing roofing material available to Maryland homeowners.

  2. Warranty – You can tell how confident manufacturers and roofing companies are with their products by the warranty coverage they provide. Long-term investments deserve appropriate warranty coverage and GAF’s Golden Pledge® Limited Warranty is the top-of-the-line option from their Limited Lifetime Warranty options. It features up to 50 years coverage on materials and up to 25 years coverage on workmanship.

  3. Product availability – Finding the material that’s perfect for the roof of your dreams only to find out that it’s not available is incredibly disappointing. We know how that feels so it’s not something we’d subject our clients to. Our partnership with GAF means our materials are sourced straight from the factory, guaranteed to be available for your roof replacement project. The best part is, you can forget about indefinite waiting times because we’d know when we’re going to receive the materials prior to installation.

  4. Ease of installation – The great thing about installing a complete roof system, from the underlayment to the ridge caps, is that everything fits in place. It also makes installation much easier for the roofing company. This means completing the project is faster and much safer for our installation team. All these factors considered, and you can see why GAF is the most-used asphalt shingle brand.

DryTech Roofing LLC serves Maryland and nearby areas. To know more about the benefits of GAF’s roofing options, call us today at (240) 491-5600 or fill out our contact form for a free, no-obligation estimate.